Brand & identity
UXD Cohort Identity
A shared identity for the University of Brighton UX Design cohort, 2026/27.
A shared identity for the University of Brighton UX Design cohort, 2026/27.
01 / COHORT IDENTITY · 2026/27
An identity for the 2026/27 UX Design cohort at the University of Brighton, bringing the years we share and the discipline we study into one compact mark.
“26” and “27” sit beside a vertical UXD block. The years are part of the identity itself, while the bold, rounded numerals give it an approachable character. The structured arrangement balances expression with the clarity central to UX design.
Peach and brown distinguish the two years. Black anchors the UXD lettering, while cream gives the identity room to breathe across fabric, paper and digital applications.
The primary logo, compact mark, dark-background version and UXD submark let the identity adapt to different spaces. The cohort board brings those variations and the original design rationale together.
Small embroidered-style patches, larger printed marks and a restrained placement system carry the identity across everyday items. These are brand application mockups.
Applications using the compact cohort mark.
